FREEDOM UNLEASHED™
Grow Revenue. Reclaim Time. Build a Business That Runs Without You.
This is our core coaching program for owners with U-10 businesses ($500K–$10M) ready to stop babysitting and start building a Legacy Enterprise. If you’ve completed our FAST session and we’re a fit, this is your next step.
Navigator Assigned
You’ll be matched with a successful business owner (Navigator) who has built and sold a company — and now guides others.
Custom Growth Plan
Implement Revenue Multipliers™, build Reliable Revenue™, and start “paying yourself in family time” through our Freedom Unleashed™ Program.
Track Your Progress
Use the One Page Visualized business, Really Reliable Revenue scorecards™, and our Legacy Enterprise Value Calculator to measure progress clearly.
Our Process
- Step 1: Freedom Exploration™: 30 Minutes - No Pressure conversation about us and you.
- Step 2: Freedom Mapping™: 3 Hours - Owner/Business Pivots To Fresh Revenue & Freedom.
- Step 3: Freedom Navigator™: Guided Development Your Freedom Engine™ for Fresh Revenue & Freedom
What Makes It Work?
The FREEDOM HEX™: Define→Gauge→Invest→Endorse→Measure→Adapt. This is the process our Navigators use to keep owners focused on Freedom— helping you build momentum and make high-quality business decisions without burning out.
FAQs
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Purpose Driven Freedom is a business coaching and growth system founded by Brad Fitzsimmons. It helps business owners grow revenue, reclaim time, and build companies that run without them. Using the Freedom Unleashed™ framework, we guide entrepreneurs through structured programs that turn their businesses into scalable, self-managing, and sellable assets.
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Unlike traditional business coaching that focuses only on strategy or mindset, Purpose Driven Freedom combines both with hands-on execution. Each client is paired with a Freedom Navigator™—a business owner who has built and sold companies themselves. Together, you implement proven systems like Revenue Multipliers™ and Really Reliable Revenue™, so growth becomes predictable and sustainable.
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Most clients start experiencing measurable changes within the first 90 days—more time back, smoother operations, and clearer direction. Over time, the average client working with Purpose Driven Freedom reports +271% Quality of Life, +127% Revenue growth, and +2,455% Company value after four years. Results vary, but momentum starts fast when systems are applied consistently.
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Yes, Purpose Driven Freedom supports both the owner and key team members. Your Freedom Navigator™ helps integrate systems across leadership, operations, and finance so the entire business aligns with your growth and freedom goals. This ensures the transformation sticks—without overwhelming your existing team.
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Absolutely. One of our core goals is helping you build to sell—even if you don’t plan to exit soon. Through the Freedom Unleashed™ process, we help increase enterprise value, document operations, and make your company attractive to buyers and investors. You’ll own a business that can thrive and scale with or without you.
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Most owners spend 2–4 focused hours per week on Purpose Driven Freedom sessions and implementation tasks. Our system is designed to save you more time than it takes, freeing you from daily firefighting so you can focus on strategic growth and life balance.
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We believe in no-pressure discovery. That’s why every engagement starts with a Freedom Exploration™—a short call to assess your business, goals, and challenges. If we’re not the right fit, we’ll recommend other solutions or partners that may better serve you. Our goal is your freedom, not a hard to sell option.